Sarah & Andra are still struggling getting in front of the right people (decision makers) to try to validate their problem assumptions. That said, their business is directly affected by the pandemic more than any other of the founders I've coached so they are definitely in a tough position. They enjoyed and understand the value of the FLEX program and are still optimistic about continuing to find ways to switch it up and run short tests. It's good to see their spirits are still in-tact after a grueling 8 week validation process.
Sarah & Andra could use help with top of funnel tactics (cold calling, networking, other) to help them get more experience and motivation to continue the difficult work.